Must reads

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Oct 25, 2008 6:55 pm

Besides the 500 day war, what other books, articles, online resources are there that you'd recommend as a must read?

So far I've read

"How to Attract and Attain the Affluent Investor"
"Never eat alone"
"The Bond Bible"
"Missed Fortune 101"

but most of these reads focus on prospecting/networking. I'm looking for two types of books:

1. An overview of best practices by successful advisors and
2. A book on investment strategies - including either asset allocation or why value over growth, etc.

I'm going to spend some time at the book store next week so any suggestions on books you've enjoyed for our field is appreciated.

Oct 25, 2008 7:36 pm

For general sales and negotiations:
In Business As in Life, You Don’t Get what you Deserve, You get What you Negotiate.

Oct 25, 2008 8:48 pm

For investment strategies -
When Markets Collide, by Mohammed El-Erian.
Tremendous thinker, great ideas, but read it in a closet. His style of reading and level of sophistication requires focus.

Oct 26, 2008 4:46 pm

Christine Benz’s “Morningstar Guide To Picking Mutual Funds”

  make sure it's the newest edition! good luck with youe endeavors
Oct 26, 2008 4:48 pm

The Excellent Investment Advisor - Nick Murray.  My edition is a little dated, but still very applicable.  

Oct 27, 2008 4:53 am

Two negotiating and sales texts: Getting to Yes and Stop Telling Start Selling.

Non-fiction books for fun about the industry that actually do “teach” something:

Den of Thieves (About the Milkin/Boesky scandal in the 80s.)

Born to Steel (Boiler room broker Louis Pasciuto’s true story about work at Hanover Sterling in the 90s.)

License to Steel (Anonymous autobiography of a broker whose career spread three firms.)

The Scorpion and the Frog (Rogue brokers at boiler room firms; some same characters from Born to Steel including brokers at Hanover Sterling and AT Broad.)

Wolf of Wall Street (Jordan Belfort’s account of his crimes at Stratton Oakmont that led to his incarceration.)

The Rip (Compilation of several anonymized stories of 1990s boiler room brokers.)

Confessions of a Street Addict (Only useful thing Cramer has written and one of few insider accounts of a hedge fund.)

Oct 27, 2008 9:48 am

For you, starting at a bank:  
Oct 28, 2008 6:39 pm

Thanks for the suggestions across the board. Ominous, I registered for the Bob Cobb's newsletter. I received the first one yesterday and it had some information I'll implement ASAP.

Varick and GVF - I ordered your suggestions this morning on Amazon. Although I feel pretty comfortable with mutual funds I still went ahead and ordered the Morningstar book to have at the very least as a resource. It appears that selling mutual funds will be a big part of what I do on a bank platform.

Has anyone ever read the Intelligent Portfolio? That was another book I was thinking about reading after I finished these two.   Sportsfreakbob, a wholesaler recently sent the FA I was working with that book, When Worlds Collide. I was thinking about asking for that as a parting gift because it looked like a good read. I'll probably eventually order it.   Xbanker - those books sound awesome and I'll probably dig into them after I get settled. Thanks again for making this board a great resource