Fax solicitations

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Aug 7, 2009 11:06 am

If we do it to small groups of proffessional offices is it ok, say just listing a good muni offer? Will compliance at Jones back something like this? I remember getting lots of refinancing and CD quote offers at my old job on my fax, penny stocks too though, not sure I want to be grouped with that bunch but hey, if its 1% effective then its a win considering faxes are cheaper than stamps.

Aug 7, 2009 11:18 am

Yes, you can do it, but it’s not a solicitation to buy.  Make sure you use the standard Jones flyer for bonds/CD’s.  I used to send new muni issues to my CPA’s regularly.  But don’t put any “solicitory” (is that a word?) verbiage on your cover page.

I'm not sure you can do it for stocks, but just call and ask.
Aug 7, 2009 11:21 am

Wow, I’m surprised that you can do that.  Sending something to somebody who you know and has given you permission is very different than unsolicited fax spam.

Aug 7, 2009 11:25 am

Were these CPA's you had a relationship with? I was looking more along the lines of spam (although within certain higher dollar proffessions)... call a spade a spade though

Aug 7, 2009 12:04 pm

Oh, I have no idea regarding solicited/unsolicited.  These are CPA’s I know, so it was never an issue. 

Aug 7, 2009 1:30 pm

I’d do it out of my area if it was unsolicited … not harm there if it’s allowed.

Aug 7, 2009 4:09 pm

Why don’t you use that time instead to call them and speak to them about the Muni instead? Don’t you think you would would sell better then a flyer?

Aug 7, 2009 4:22 pm

Just thinking of sales building ideas that I can maximize my BOA with when I get one she can’t call but she can fax and then my names been out there a few times if and when I do get around to calling them.

Aug 7, 2009 4:28 pm

I agree, if you can leverage your assistant’s time, all the better.  FA, can I suggest e-mailing them to CPA’s and POSSIBLY attorneys?  I don’t think there are too many other professions that would appreciate the info.  I would send some sort of intro or something to the CPA’s, just telling them that you will send them this stuff periodically so that if any of their clients need good tax-free muni’s, this is what’s available.  None of them will pass it on to their clients, but it keeps you in front of them as a good source.  Then start sending them the Jones Professional Brochures (for tax and legal prefessionals), the Connections Newsletter (only for tax preparers) and your investor newsletter. 

Aug 7, 2009 4:29 pm

oooooo thats pretty smart then but still thats alot of time spent. You can always have her qualify for you

Aug 7, 2009 4:40 pm

Be very careful with unsolicited faxes. It is illegal to send unsolicited faxes to a <?: prefix = st1 ns = "urn:schemas-microsoft-com:office:smarttags" />California fax. I do not remember what the penalty is but it is step.

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Aug 8, 2009 10:36 am

Curious Volt, why do you recommend only sending them outside my area?

Aug 8, 2009 1:41 pm

I’d not want to piss off the people in my area with unsolicited faxes and be “that guy”.  Could careless if I annoy folks three states. 

If it’s legal there are services that will “blast” your fax to thousands of fax machines for a fee.