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Gaining the Technological Edge in Independence

A Conversation with Eric Poirier, the CEO of Addepar.



One of the top concerns we hear from advisors considering independence is, “How can an independent firm possibly compete on a technology level with the wirehouses?”

To answer that question and explore the role of technology in independence, Eric Poirier, the CEO of Addepar, joins the show.

As one of the industry’s leading fintech firms with over one trillion dollars in assets on the platform, Addepar has been a game changer for advisors who serve a sophisticated client base and are looking to deliver a customized and scalable experience.

In this episode, Eric and Mindy take a deep dive into:  

  • Why many advisors feel that the wirehouses have the edge when it comes to technology—and how many of the latest “best-in-breed” solutions are actually found outside the big firms.
  • The role technology plays in an advisor’s business—and how its importance has changed over the past decade.
  • What “modern technology” is—and how it can impact tecboth productivity and profitability.
  • How the client experience is influenced by technology—and why trust is a key component of that experience.
  • What questions a prospective breakaway should be asking when considering a fintech solution—and why the choice of a technology provider should be treated as a long-term partnership, not a vendor relationship.
  • How to set realistic expectations when it comes to the investment in technology—and how ROI is realized in scale, productivity and service delivery.
  • Why the right technology can make a smaller firm look and seem “bigger”—and how that affects the firm’s enterprise value.
  • What’s on the horizon when it comes to technology—and how having the right solution in place can help a firm prepare for a rapidly changing future.

Eric provides an in-depth look at how the playing field has been leveled when it comes to technology, giving tangible examples of how independent firm owners are realizing that the right platform enhances the ability to deliver a holistic and transparent experience based on clients’ needs.

As Eric shares, “Technology is a means to an end,” designed to “make advisors better, smarter, more resourceful, and more data-driven so they can deliver the desired outcomes to their clients.” And that’s the ultimate goal of any successful business.

Note: In the coming weeks, a second part of this interview will air in which Eric takes an even deeper dive into the strategic role technology plays in an independent business. Subscribe to be notified of the show’s release.

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