Financial svcs companies slogans

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May 19, 2007 9:38 am

I passed by an Etrade branch yesterday and saw their "The Buck Starts Here" slogan, which I thought is rather clever.

What slogans do other financial services companies use that you know?  Thanks.

May 19, 2007 12:41 pm

Citi - "Lets Get it Done."

UBS - "You and Us"

Morgan Stanley - "One client at a time"

Smith Barney - "Where wealth works"

Piper Jaffray - "Guides for the Journey"

AG Edwards - "Fully invested in our clients."

Edward Jones - "Making Sense of Investing"

Goldman Sachs - "Minds Wide Open"

May 19, 2007 1:32 pm

1. "Don't LEHve Home Without Us"

2. "If You Can't Bear Poor Execution, Trade Up to the BEST."

Haven't had enough SBUX to come up with one for JEF.

May 20, 2007 7:44 am

I thought Morgan Stanley was "WORLD WISE"

May 20, 2007 2:15 pm

Mine: “Free Beer for Clients”

May 26, 2007 10:16 am

[quote=san fran broker]

Morgan Stanley - "One client at a time"


I think MS's internal slogan is "One client debit at a time"

May 26, 2007 1:18 pm

I thought Jones’ was the right choice for the long term…Nope…wait… that’s American Funds.  I always get those 2 confused for some reason.

May 28, 2007 11:28 am

Morgan Stanley is definetly “World Wise,” they got rid of “One Client at a Time” with Purcell

May 28, 2007 11:34 am

Hull Financial Group - “An annuity in every IRA.”

May 8, 2015 10:38 pm

Looks like those financial firms are not providing good and comprehensive taglines and slogans… they are good in branding, but brand names sometimes need to come along with good slogan… they should try for giving their business unique and impressive slogans,

May 18, 2015 4:57 pm

Any insurance company: “Send us your relatives.”