TEFeatured2018

Hiring an Advertising and/or Public Relations Firm

Watch Live September 26, 2018 | 12:00pm ET / 9:00am PT


 


PRESENTER
Craig Hersch
Wills, Trusts & Estates Attorney
Sheppard, Brett, Stewart,
Hersch, Kinsey & Hill PA
PRESENTER
Marie Swift
President & CEO
Impact Communications, Inc.

MODERATOR
Susan Lipp
Editor in Chief
Trusts & Estates

Estate planners, CPAs and financial planners in solo and small to medium size firms grapple with how to advertise or otherwise get the word out to the general public. Some consider hiring an advertising and/or publication relations firm. This webinar will give guidelines on how to achieve success when hiring these firms and includes information on how to select a firm, what amount to budget and how to quantify return on investment.

The NAEPC has reviewed this program and will not be providing CE credit.
The Certified Financial Planner (CFP) Board of Standards has reviewed this program and will not be providing CE credit.
Investments & Wealth Institute has reviewed this program and will not be providing CE credit.


Not able to attend? Register anyway! Archived versionsof Trusts & Estates webinars are available to watch On Demand shortly after broadcast. You will receive an email with login instructions as soon as the replay is available.

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TAGS: Resources