Ninety-five percent of affluent prospects will research you online at some point in the decision-making process. Your website will play a huge role in their first impression, so why wouldn't you make sure it represents your brand? In this episode, Stephen and Kevin give five tips to spice up your website—from overall design, responsiveness, verbiage, interactivity, and much more.
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@StephenBoswell is President of The Oechsli Institute and co-author of Best Practices of Elite Advisors. @KevinANichols is the Chief Operating Officer for The Oechsli Institute and co-author of The Indispensable LinkedIn Sales Guide for Financial Advisors: The Online to Offline Conversion.