In this video, David Armstrong, editor-in-chief and executive director of content, WealthManagement.com, and Emily Binder, founder, WealthVoice, dive into how audio content is helping advisors rethink their digital marketing strategy.
David and Emily discuss:
- What WealthVoice does to help financial professionals amplify their content marketing strategies using voice-enabled devices.
- Where voice-marketing trends are headed and how they are increasingly an important component to an overall content strategy.
- Tips to repurpose existing content from a social or email campaign into voice marketing to help ramp up quickly.
- How multiple voice-enabled ecosystems and platforms will evolve, and how advisors can prepare.