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Review of Reviews: “Endorsing After Death,” 63 William & Mary Law Review 1531 (2022)

Andrew Gilden, associate professor, Willamette University College of Law in Salem, Ore.
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Most of us are likely aware of some of the postmortem activities of our favorite deceased celebrities. In fact, as the author highlights, 2020 was a banner year for deceased celebrities. Whitney Houston promoted an international hologram tour; Tupac Shakur, Bob Marley, Bob Ross and Jimi Hendrix actively promoted branded COVID-19 face masks through their official Instagram pages; and Amy Winehouse, Marilyn Monroe, Muhammad Ali, Elvis Presley, The Notorious B.I.G., John Lennon and Kobe Bryant

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