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Review of Reviews: “Endorsing After Death,” 63 William & Mary Law Review 1531 (2022)

Andrew Gilden, associate professor, Willamette University College of Law in Salem, Ore.

Most of us are likely aware of some of the postmortem activities of our favorite deceased celebrities. In fact, as the author highlights, 2020 was a banner year for deceased celebrities. Whitney Houston promoted an international hologram tour; Tupac Shakur, Bob Marley, Bob Ross and Jimi Hendrix actively promoted branded COVID-19 face masks through their official Instagram pages; and Amy Winehouse, Marilyn Monroe, Muhammad Ali, Elvis Presley, The Notorious B.I.G., John Lennon and Kobe Bryant

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