WealthManagement Magazine

Cold Call: Rob Isbitts

President and chief investment officer, Emerald Asset Advisors Last business-related book you read: Technical Analysis Plain and Simple, by Michael Kahn. Kahn's an ace of an analyst writing in plain English about a valuable but misunderstood analytical tool. Favorite mode of transportation: My outdoor recumbent bike. Color of tie you favor for big meetings: The man makes the tie, not the other way

President and chief investment officer, Emerald Asset Advisors

  1. Last business-related book you read:

    Technical Analysis — Plain and Simple, by Michael Kahn. Kahn's an ace of an analyst writing in plain English about a valuable but misunderstood analytical tool.

  2. Favorite mode of transportation:

    My outdoor recumbent bike.

  3. Color of tie you favor for big meetings:

    The man makes the tie, not the other way around.

  4. Last meal eaten in a restaurant:

    Swordfish steak (they were out of tuna).

  5. Favorite philosopher:

    Yogi Berra.

  6. Last trip taken on frequent flyer miles:

    New York/New Jersey, last year — cashed them in for the entire family of five.

  7. Early bird or late riser?

    Late riser, despite 41 years of trying to change that. I'm much sharper at 7 p.m. than 7 a.m.

  8. Sales seminars — indispensable or waste of time?

    Waste of time (and often of good food too).

  9. Oldies or contemporary music?

    Country music is the only thing I've got patience for on the radio. A former Jersey boy/alternative-music DJ in college likes country — go figure. Other favorites: Bruce Hornsby, Crowded House.

  10. Title of your (presumably unwritten) autobiography?

    Good Things Come to Those Who Work…Very Hard, or It's OK to Be Honest.

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