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Wealth Management
The Top 10 Most Influential IBDs on Social Media 2015
May 01, 2015

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4. Ameriprise Financial Services

Kred Global Twitter Influence Score: 707

Kred Global Twitter Outreach Level: 3

Facebook Likes: 109,175

LinkedIn Followers: 56,431

Twitter Followers: 3,087

10. Transamerica Financial Advisors

Kred Global Twitter Influence Score: 659

Kred Global Twitter Outreach Level: 4

Facebook Likes: 2,028

LinkedIn Followers: 4,681

Twitter Followers: 1,837

8. Lincoln Investment Planning

Kred Global Twitter Influence Score: 555

Kred Global Twitter Outreach Level: 5

Facebook Likes: 190

LinkedIn Followers: 1,364

Twitter Followers: 533

1. Wells Fargo Advisors Financial Network

Kred Global Twitter Influence Score: 965

Kred Global Twitter Outreach Level: 7

Facebook Likes: 193,961

LinkedIn Followers: 48,414

Twitter Followers: 149,904

5. LPL Financial

Kred Global Twitter Influence Score: 781

Kred Global Twitter Outreach Level: 7

Facebook Likes: 11,745

LinkedIn Followers: 24,888

Twitter Followers: 12,762

7. Securian Financial Services

Kred Global Twitter Influence Score: 612

Kred Global Twitter Outreach Level: 4

Facebook Likes: 1,233

LinkedIn Followers: 5,534

Twitter Followers: 549

2. Voya Financial Advisors

Kred Global Twitter Influence Score: 681

Kred Global Twitter Outreach Level: 4

Facebook Likes: 203,886

LinkedIn Followers: 26,510

Twitter Followers: 10,756

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Almost half of advisors at independent broker/dealers use social media, according to WealthManagement.com’s All-Channel Benchmarking Survey. But what about the firms themselves? With social media influencing public perception and access, advisors have every right to expect their firms to make the most of this marketing tool.
In this, our second annual ranking, WealthManagement.com graded the top 25 largest IBDs on their social media footprint across Twitter, LinkedIn and Facebook.

Here are the top 10.

3. Raymond James Financial Services

Kred Global Twitter Influence Score: 758

Kred Global Twitter Outreach Level: 5

Facebook Likes: 5,097

LinkedIn Followers: 30,380

Twitter Followers: 7,732

6. Commonwealth Financial Network

Kred Global Twitter Influence Score: 677

Kred Global Twitter Outreach Level: 5

Facebook Likes: 1,083

LinkedIn Followers: 5,216

Twitter Followers: 969

9. Cambridge Investment Research

Kred Global Twitter Influence Score: 670

Kred Global Twitter Outreach Level: 4

Facebook Likes: 458

LinkedIn Followers: 2,992

Twitter Followers: 592

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