Founded by financial planner and industry leader, Andrew Altfest, CFP ®, FP Alpha is an AI-driven comprehensive wealth management solution that helps advisors identify actionable recommendations to clients, in a scalable, intelligent, and cost-efficient manner. FP Alpha is designed to integrate seamlessly into the many stages of the financial planning process and is complementary to the advisor's current financial planning software, starting where they stop. By leveraging AI learning and subject matter experts across 16 financial planning disciplines, this innovative tool allows advisors to uncover new planning opportunities providing clients with more holistic advice. FP Alpha enables advisors to upload a client’s financial documents such as wills, trusts, tax returns, and insurance policies to instantly summarize the data and identify actionable and personalized planning opportunities. Key integrations with CRM providers, MoneyGuide Pro and Riskalyze enabled advisors to automatically populate demos and client data into the tool for ease of use.
Financial Wellness Score
The Financial Wellness Score (FWS) is determined after a prospect fills out a questionnaire that captures their current information on tax, insurance and estate planning and is a key indicator in assessing a prospect within the Prospect Accelerator tool. The FWS is determined based on the answers to a 4 minute discovery process and considerations are instantly listed for the prospect to review. 2-3 insights are identified that align with the planning areas identified including tax, estate, long term care, disability, home and auto insurance. It shows which areas need attention and produces a FWS on each area as well as an overall FWS. Prospects receive immediate value in under planned disciplines, resulting in higher engagement and conversion to client rates.