Put Yourself Out There

May 24, 2006 3:55 am

Our team has been doing seminars and heavy, heavy networking over the
last year.  I cannot believe the results.  We are lucky…we
have 1 guy who’s sole responsibility is this marketing stuff.  It
took about 6 months, but the seminars every 6 weeks, and the networking
at economic, rotary, business, charitable, and neighborhood
organizations is paing off in spades.  Our seminars get between 12
and 60 people, and we always get btween 1 and 3 accounts.  We have
been published, had press releases, and just plain gotten our names out
there.  A focus on multiple prospecting lines has been key.

May 24, 2006 4:15 am

Our complex has also begun conducting monthly seminars. They are held every month at the same time, same place… Its good when calling on people to have a prestigous event to invite them to. Knock on wood, I hjave had great success in turing attendees into meetings, then clients… If there is a systematic streamlined approach to organizing seminars, it can be a very effective strategy…

May 24, 2006 1:29 pm

what region are you guys in?

May 24, 2006 3:29 pm

SoCal…

May 24, 2006 5:23 pm

here is south florida, you are issued a plate and silverware for attending seminars...

May 24, 2006 6:32 pm

frumhere, y’all should offer 'em complimentary depends & poly grip…

Jun 8, 2006 4:57 pm

Now that’s an idea!

Aug 17, 2006 7:43 pm

Would any of you mind sharing your methods for getting people to

seminars? Do you cold call? If so, what do you say and what lists do you

use?



Also, anything else you could share about your seminar program (or just

other methods you use to fill seats), would be appreciated.



Thanks.

Aug 17, 2006 8:16 pm

mail the events.  to many DNC down in So. Florida...

Always add the post script "Bring your doggy bags"

this will assure high attendance...

Aug 20, 2006 3:02 am

[quote=rightway]Our team has been doing seminars and heavy, heavy networking over the last year.  I cannot believe the results.  We are lucky...we have 1 guy who's sole responsibility is this marketing stuff.  It took about 6 months, but the seminars every 6 weeks, and the networking at economic, rotary, business, charitable, and neighborhood organizations is paing off in spades.  Our seminars get between 12 and 60 people, and we always get btween 1 and 3 accounts.  We have been published, had press releases, and just plain gotten our names out there.  A focus on multiple prospecting lines has been key. [/quote]

Wow! 1-3 accounts shared by how many? 5 brokers? Less that one per man? How nice for you...

Aug 24, 2006 6:05 am

I just had a client appreciation cookout and had over 100 in attendance.  Also am in several civic/church groups and am chairing the local United Way fund drive this year.  RW is right…the key is V-I-S-I-B-I-L-I-T-Y.  You need to be everywhere…radio, newspaper, seminars, client events, civic/charitable positions, chamber of commerce.  Be seen as a leader in your community…you never know from where the business will come from, and often, it takes a lot of patience.  I met a guy through the United Way Board…known him for the past six years, and Monday of this week, I opened a million dollar plus account for him, and that’s the tip of the iceberg.

Aug 24, 2006 12:30 pm

I sat at my desk in the bank and brought in 12 million last year

Aug 24, 2006 1:56 pm

[quote=bankrep1]I sat at my desk in the bank and brought in 12 million last year [/quote]

Ah, the work ethic of a slacker.  It's no wonder you had to go the bank channel route.

Aug 24, 2006 2:04 pm

[quote=NASD Newbie]

[quote=bankrep1]I sat at my desk in the bank and brought in 12 million last year [/quote]

Ah, the work ethic of a slacker.  It's no wonder you had to go the bank channel route.

[/quote]

Amen. Did he BRING the assets in or did he squeeze them out of other bank products?

Aug 24, 2006 3:00 pm

brought in 10 mil last year, of that 300k came from deposits. Slacker? not sure, but I do know I hate it where I am.

Aug 24, 2006 3:10 pm

[quote=badmove?]brought in 10 mil last year, of that 300k came from deposits. Slacker? not sure, but I do know I hate it where I am.[/quote]

Did YOU bring them in or did the clients wander in WITH the assets?

Why do you hate your current situation?

Aug 24, 2006 3:48 pm

[quote=Indyone]I just had a client appreciation cookout and had over 100 in attendance.  Also am in several civic/church groups and am chairing the local United Way fund drive this year.  RW is right...the key is V-I-S-I-B-I-L-I-T-Y.  You need to be everywhere...radio, newspaper, seminars, client events, civic/charitable positions, chamber of commerce.  Be seen as a leader in your community...you never know from where the business will come from, and often, it takes a lot of patience.  I met a guy through the United Way Board...known him for the past six years, and Monday of this week, I opened a million dollar plus account for him, and that's the tip of the iceberg.[/quote]

I agree, and if your community is anything like mine, congrats on the UW thing. Heading that up is no small feat.

Aug 24, 2006 4:14 pm

[quote=badmove?]brought in 10 mil last year, of that 300k came from deposits. Slacker? not sure, but I do know I hate it where I am.[/quote]

I’m amazed at the number of unhappy, unappreciated bank-channel employees who work just as hard as wirehouse reps for a fraction of the income.

Why stay if you’re not happy?

I’m not saying that all bank reps are unhappy, or that all banks are bad.  But I hear stories every day about top producers being treated like cost centers.  What’s keeping you there other than inertia?


Aug 24, 2006 4:36 pm

I try to market myself to a certain demographic(ie 50-65 yrs old), have them come in for a profile and gather the outside assets. Definitely selling upstream (bringing in alot of mid-size wirehouse accts, 300-500k) but for some reason the bank see’s me as a competitive threat to deposits. BTW, of that 10mil only 400k has gone to annuities so no sense bashing me there. And nothing is keeping me here, I’ll be leaving in the next month.

Aug 24, 2006 6:32 pm

where to?

Aug 24, 2006 7:12 pm

out of the frying pan, into the fire, BAC or CCO. The sad thing is it would really work here if they were on the same page, but the reality is they are not.

Aug 24, 2006 8:07 pm

Why not stick it out, get some more experience and then move to a traditional brokerage firm or find an independent and partner up with them?

You have to be careful not to get the reputation of being a job hopper, and moving from one bank to another for no apparent reason is not a good image.

Aug 24, 2006 8:50 pm

or giving bad advice on supervision, someone may actually believe you and get nailed. but that’s okay as the advice giver knows “EVERYTHING”

Aug 24, 2006 9:09 pm

Compliance Clerk, again I ask you to cite an example of what you’re whining about?

Aug 24, 2006 10:05 pm

[quote=mikebutler222][quote=Indyone]I just had a client appreciation cookout and had over 100 in attendance.  Also am in several civic/church groups and am chairing the local United Way fund drive this year.  RW is right...the key is V-I-S-I-B-I-L-I-T-Y.  You need to be everywhere...radio, newspaper, seminars, client events, civic/charitable positions, chamber of commerce.  Be seen as a leader in your community...you never know from where the business will come from, and often, it takes a lot of patience.  I met a guy through the United Way Board...known him for the past six years, and Monday of this week, I opened a million dollar plus account for him, and that's the tip of the iceberg.[/quote]I agree, and if your community is anything like mine, congrats on the UW thing. Heading that up is no small feat.[/quote]

It's probably not, as we're a relatively small, rural area, but the job itself is consuming a fair amount of my civic duty time right now.  By the end of the year, I'll be done and I'll have the satisfaction of knowing that I did a good thing for my community...unless the campaign flops...

In general, the visibility is great, and I have a sneaking suspicion that taking on the campaign is what put me over the top with the nice client I landed Monday morning...

Aug 25, 2006 12:40 pm

[quote=NASD Newbie]

[quote=bankrep1]I sat at my desk in the bank and brought in 12 million last year [/quote]



Ah, the work ethic of a slacker. It’s no wonder you had to go the bank channel route.

[/quote]



Slacker? Hardly, I choose to spend my time helping people rather than looking for people to help. My usual month is 90% of new assets come from outside sources usually Merrill, 401K rollovers, etc.

Aug 25, 2006 7:54 pm

"Slacker? Hardly, I choose to spend my time helping people rather than looking for people to help. My usual month is 90% of new assets come from outside sources usually Merrill, 401K rollovers, etc."

Probably from ML's FAC......

Aug 25, 2006 11:34 pm

Blarm



Be careful I am probably ACATing your clients while you’re out knocking on doors. People like to do business with successful people, and when they see my office is busy they know this guy is doing something right. It takes two weeks to get into see me, I have someone in my office 6 out of 8 hours in a day how’s your schedule looking?



My sweet spot is accounts between 100K and 500K, it works for me. I will happily rollover 50K all day long. Do you have some weird kind of ego were making $2000 is no good? I don’t get Merrill, I have had so many Roth IRA clients turn into 6 figure accounts it is ridiculous.

Aug 26, 2006 12:49 am

bankrep- be good to Blarm as he is an excellent poster.  And he isn't knocking on doors- he's prospecting via more effective methods.

Roth IRA's don't generally turn into 6-figure accounts.  Granted, I have a 13 million dollar account that started w/ an IRA.  That is the exception, not the rule.  I have plenty of other IRA's that regardless of performance and contact (i.e up 30% or so) aren't bringing me 100k+.

And there is no way you are "busy" for 6 hours a day.  I oversee more $ than you can imagine and I still have to "work hard" to get appts.

Aug 26, 2006 1:57 am

I am busy 6 hours a day, yes. I do open alot of small accounts, and just have people come in to “pick my brain”, but I should pull in somewhere between 15-20 million this year. I am in a unique situation, I understand, but it took years of hard work to get recommended for my current position.



Other people work very hard to keep my calendar full it is their job, not mine.

Aug 26, 2006 2:10 am

[quote=bankrep1]I am busy 6 hours a day, yes. I do open alot of small accounts, and just have people come in to "pick my brain", but I should pull in somewhere between 15-20 million this year. I am in a unique situation, I understand, but it took years of hard work to get recommended for my current position.

Other people work very hard to keep my calendar full it is their job, not mine.[/quote]

Sounds like you have a very comfortable $60,000/year job.

Aug 26, 2006 3:28 am

Knucklehead,



Don’t be jealous. I probably make more in a month or two than you did all year.

Aug 26, 2006 3:55 am

What are Blarm’s prospecting techniques, that are VERY effective?

Aug 26, 2006 12:55 pm

[quote=bankrep1]Knucklehead,

Don't be jealous. I probably make more in a month or two than you did all year.[/quote]

Wait a minute, bank worker...First you tell me not to be jealous then you make a statement that makes me jealous. What's up with that?

Aug 26, 2006 1:59 pm

I was referring to the fact I don’t have to prospect, of course you would be jealous of my salary when you look at your draw check.



Last time I checked the bank is where most money flows through. People come to the bank to deposit large checks, they come to get signature guarantees, they come to get mortgages, they come for lot’s of things, all that opportunity and you’ll still don’t get it. I am not calling you stupid, but…

Aug 26, 2006 2:11 pm

[quote=bankrep1]I was referring to the fact I don't have to prospect, of course you would be jealous of my salary when you look at your draw check.

Last time I checked the bank is where most money flows through. People come to the bank to deposit large checks, they come to get signature guarantees, they come to get mortgages, they come for lot's of things, all that opportunity and you'll still don't get it. I am not calling you stupid, but...[/quote]

I think I know you...Aren't you the guy that the teller nods to when I deposit money into my checking account? You know...you come up and ask me if I'd like to earn a better rate on the extra money in my account? I really like those kacki pants with the blue shirt. Have you considered a course of Accutane treatment?

Aug 26, 2006 4:54 pm

I don’t talk to kids, I don’t go after the money in checking accounts and I had acne (a bit)when I was 22 not in my mid 30’s. My 401K has more money in it than you manage.

Aug 26, 2006 5:24 pm

[quote=bankrep1]I don't talk to kids, I don't go after the money in checking accounts and I had acne (a bit)when I was 22 not in my mid 30's. My 401K has more money in it than you manage.[/quote]

You forgot to add that earnings always go up so the stock market will always go up.

Aug 26, 2006 5:37 pm

NASD, you’re the only one who’s ever said that here…

Aug 26, 2006 5:44 pm

[quote=Starka]NASD, you're the only one who's ever said that here...[/quote]

You're not paying attention Starka, I've never said it but our resident banker has--it's why he thinks the Dow is going to hit 12,000 by the end of the year.

Anybody hear the Fox talking heads today--the guy saying Nasdaq down 20% from here by Halloween. Yet another bloody October because earnings are just not there.

Aug 26, 2006 5:49 pm

On the contrary, NASD.  I pay very close attention.  And that’s not what was said…it’s what YOU took out of context and perverted.

Aug 26, 2006 6:44 pm

[quote=bankrep1]I don't talk to kids, I don't go after the money in checking accounts and I had acne (a bit)when I was 22 not in my mid 30's. My 401K has more money in it than you manage.[/quote]

THat's fantastic. I don't manage any money. I let the pros do it.

I wish I could help build SOMEONE ELSE'S business, so I could have a 401K.

Aug 26, 2006 7:24 pm

[quote=NASD Newbie]

[quote=Starka]NASD, you're the only one who's ever said that here...[/quote]

You're not paying attention Starka, I've never said it but our resident banker has--it's why he thinks the Dow is going to hit 12,000 by the end of the year.

Anybody hear the Fox talking heads today--the guy saying Nasdaq down 20% from here by Halloween. Yet another bloody October because earnings are just not there.

[/quote]

Great.   Financial entertainment TV.  Who was this genius? 

That Roach nob from MS? 

No matter if they are a  bull or bear they are almost always wrong.  It is shocking that are paid big bucks for their fantasy like opinions let alone given a forum on TV.

Aug 26, 2006 7:26 pm

[quote=NASD Newbie]

[quote=Starka]NASD, you're the only one who's ever said that here...[/quote]

You're not paying attention Starka, I've never said it but our resident banker has--it's why he thinks the Dow is going to hit 12,000 by the end of the year.

Anybody hear the Fox talking heads today--the guy saying Nasdaq down 20% from here by Halloween. Yet another bloody October because earnings are just not there.

[/quote]

I HOPE the market gets spanked. It's good for business.

Aug 26, 2006 9:12 pm

Newbie if you had any retirement savings it would make sense to get out of the market completely according to your doom and gloom theories, but I stand that the Dow will hit 12K by the end of the year.



Earnings rise in good companies over the long term this is because of inflation and the natural course of being a business (of course there are some companies that will burn to the ground). I stand by that statement also.

Aug 26, 2006 9:22 pm

[quote=bankrep1]Newbie if you had any retirement savings it would make sense to get out of the market completely according to your doom and gloom theories, but I stand that the Dow will hit 12K by the end of the year.

[/quote]

I think the Dow will hit 12,000 too--sometime around 2020, after bouncing off 5,500 in 2008.

The world is a sitting on a powder keg, it's insanity to think it can climb such a daunting wall of worry.

If you're long you're wrong.

Aug 27, 2006 3:13 am

Buy to the sound of cannons, sell to the sound of trumpets…<!–
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SymReal = window.;
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Aug 27, 2006 11:08 pm

Newbie



You sound like bill gross