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Grendel Acquired By Canadian Firm EquisoftGrendel Acquired By Canadian Firm Equisoft

While it remains unclear how U.S. RIAs will feel about the acquisition, it should mean access to more development resources for Grendel.

Davis Janowski, Senior Technology Editor, WealthManagement.com

June 21, 2019

1 Min Read
digital money
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While many US financial advisors are probably unfamiliar with Equisoft, the firm is very much interested in the American wealth and insurance market, hence the announcement of its acquisition of Grendel on Friday.

Grendel, which has marketed itself of late as a wealth relationship management (WRM) application, versus customer relationship management or CRM, has been around as a product since 2007. The CRM component of the application is the hub of an extended wealth management platform that includes account aggregation, a client portal, compliance tools, trading and other features as well as integrations with many other third-party vendors.

Terms of the deal, which went into effect May 31, were not disclosed, but Equisoft did note in a prepared statement that the acquisition “advances Equisoft’s growth strategy in the U.S.” The firm is Montreal-based with its software used by financial institutions in 15 countries.

While Equisoft is probably best known for its insurance-related technology offerings, the firm acquired two other Canadian wealth-related technology firms over the last two years including Apeiron Software Ltd. and Planist Ltd.

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About the Author

Davis Janowski

Senior Technology Editor, WealthManagement.com

Davis Janowski is a New York-based technology journalist whose work spans consumer, business and the FinTech sectors.

Prior to his six years with WM, Janowski worked for Forrester Research as an analyst covering Digital Wealth Management. In edition, he has worked for two FinTech startups, Wealthfront and New York-based FeeX, Inc. (now Pontera). His work covering the advisor tech space began in 2007 when he joined InvestmentNews as the advisor industry’s first dedicated technology reporter. His start in tech journalism began as an editor with PC Magazine in 1999 where he later served as an analyst and reviewer.

His work has appeared in The New York TimesWealthManagement.comFinancial PlanningRIABizInvestmentNewsPC Magazine, numerous blogs and several books, including Technology Tools for Today's High Margin Practice. He has also been a speaker and moderator at numerous industry conferences.

Outside his day-to-day he is a senior guide for Manhattan Kayak Company in New York City.

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