What happened Betterment announced Betterment for Business a new product to be launched in Q1 2016 Betterment for Business will be a 401K platform to provide plan participants access to Bettermentrsquos automated investing technology as well as administrative tools for the plan sponsorsWhy it matters Notwithstanding their ldquoinstitutionalrdquo business that has helped Betterment deliver a slightly higher growth rate than archrival WealthFront Betterment continues its quest to put advisor
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