Gallery: Planning a Webinar - 7 Tips to Help Get the Word Out

Gallery: Planning a Webinar - 7 Tips to Help Get the Word Out

Whatever you call it --Webinar, Webcast, Web Conference, it's an excellent (and very cost-effective) way to educate prospects about your product or service. It's also a great way to generate high-quality leads for your sales people. So, you want to make sure that you do everything you can do ensure a great turnout.

Here are a few things to consider when planning your promotional efforts.

 

Bill McGuire is principal of W.M.McGuire,LLC, an integrated marketing consultant who specializes in conference and event management.