Legal Journalism Expert to Build on the 100 Year Tradition of the Premiere Journal for Estate Planning and Wealth Management
New York – May 28, 2002 – Veteran journalist Rorie Sherman was named today as the new editor-in-chief of PRIMEDIA’s Trusts & Estates magazine, the journal of wealth management and estate planning. Ms. Sherman broke the Baby M story, covered family and eldercare law, and, most recently, helped lead a redesign of American Lawyer Media’s Corporate Counsel, as that magazine’s editor-in-chief. At PRIMEDIA, she will spearhead the expansion and enhancement of Trusts & Estates’ editorial content and lead the exploration of a wider range of topics, including coverage of alternative investments, charitable giving, accounting, legal and foundation/non-profit issues.
Among Ms. Sherman’s first initiatives will be to lead an enhancement of the style and design of Trusts & Estates, focusing on the inclusion of more in-depth feature stories, industry conference coverage and the creation of a more interactive and redesigned Web site.
“With the field of estate planning and wealth management growing dramatically, Trusts & Estates has an unprecedented opportunity to build on its 100 year tradition as an industry leader by offering timely and relevant editorial that captures both current developments and offers direction on the future of wealth management and estate planning,” said Rich Santos, publisher of PRIMEDIA’s Financial Services Group. “Rorie’s knowledge and understanding of the legal profession and her proven expertise as a journalist will play a valuable role as we strengthen our ties with readers and effectively expand our wealth management franchise. As the magazine continues to grow and diversify its product offerings, we think Rorie is ideally suited to oversee our efforts and sharpen the overall image of the magazine.”
Ms. Sherman joins PRIMEDIA’s Trusts & Estates from American Lawyer Media, where she held numerous positions. As editor in chief of Corporate Counsel, a publication for business lawyers, she oversaw a magazine redesign. Previously, Ms. Sherman was acting managing editor and associate editor at The National Law Journal. She also launched The National Law Journal’s website and served as executive editor of Law Technology Product News. She graduated from Colgate University and Columbia University Graduate School of Journalism.
About PRIMEDIA’s Trusts & Estates magazine
Trusts & Estates is the monthly journal for estate planning and wealth management professionals. Published since 1904, Trusts & Estates continues a long tradition of editorial excellence and credibility in the high-net-worth arena. Subscribers include estate planning and probate attorneys, trust bankers and officers, accountants, investment and insurance advisers, financial planners, and key decision-makers at non-profit institutions, foundations, government agencies and educational institutions. The power of this exclusive target audience is clear: The typical subscriber serves 535 clients with an average net worth of $5.2 million each; together subscribers serve over 7 million clients representing a total asset pool of $30 trillion.
PRIMEDIA is the new tradition in media. With 2001 sales of $1.7 billion from a unique combination of traditional and new media properties, it is the leading targeted content and integrated marketing solutions company in both the consumer and business-to-business sectors. The Company is the #1 special interest magazine publisher in the U.S., with more than 290 titles such as Seventeen, Automobile, Motor Trend, New York, Fly Fisherman, American Baby, Telephony and American Demographics; the #1 producer and distributor of specialty video with 18 satellite and digital video product lines, including Channel One Network; and the #1 news and information group on the Internet, led by About.com. PRIMEDIA's stock symbol is: NYSE: PRM. More information about the Company can be found at www.primedia.com <http://www.primedia.com/ >.
Media Contacts: Hawley Strait, 212-446-1877
Noelle Wojciehowski, 212-462-3658