Finding Your Ideal Client Profile

Finding Your Ideal Client Profile

Milwaukee:  “I don’t know how to explain it, but my business plan has been on my mind constantly – and not in a good way,” Jay explained to his coach during a coaching session.  Then, without realizing it, Jay created a teaching moment as he continued his stream of consciousness ”I want to bring in 15 new affluent clients this year, but if I’m honest, I don’t have a clue where to begin.”

In discussing Jay’s c

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