Sure, you've got rock bands and artists advertising themselves through profiles on social networking websites like MySpace, but financial services firms? Yup, and some say it could even “revolutionize” the business. The Online Banking Report just published “Social Personal Finance: Will social networking revolutionize personal finance?” According to the report, one-third of U.S. households will use online personal finance within five years, with 40 percent of that activity falling into the social networking category.
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