What's my best move?

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Jun 24, 2005 12:22 pm

Hello group,


I am a new broker at a regional firm in California called ML Stern & Co. I have been working her for almost 1 year and so far my experience has been full of hard knocks. Our primary business is cold calling, but that's only for us rookies. Most of the brokers here are vets that have been with ML Stern for over 12 years. The main issue I have is that I feel that cold calling is almost dead. When I started out, I could pull a list to call in one city with over 1400 names. This month, the same city, I can only pull 900 names to call. This is all due to the DNC. Am I crazy or should I be looking to another firm that does more than just cold call? Keep in mind, I am making over 250 calls a day (normally over 300) and getting maybe 2 good leads.

Jun 24, 2005 1:16 pm

mix it up - do seminars, heck do some "cold walking". I would bet that the firm doesn't care where your commissions come from as long as you produce.

Jun 24, 2005 8:28 pm

Ditto, that. And hey, if you cold-walk, mix that up a little, too. Don't just walk 8 to 5. Make a list of businesses that typically open real early (Ex: bakeries) and cold-walk them. I betcha 90% of the time you'll meet the decision maker and I betcha another 90% of the time they'll be impressed with you showing up at 4:30AM. Make another list for businesses open late and do the same thing.


Do this for only 2 or 3 weeks and I guarantee you results substantially better than cold calling.

Jun 25, 2005 12:53 pm

Thanks guys for the good ideas. I definately like the idea of meeting business owners face to face early in the morning or late at night. I will try that one out.

Jul 15, 2005 11:44 pm
doberman:

Ditto, that. And hey, if you cold-walk, mix that
up a little, too. Don't just walk 8 to 5. Make a list of businesses
that typically open real early (Ex: bakeries) and cold-walk them. I
betcha 90% of the time you'll meet the decision maker and I betcha
another 90% of the time they'll be impressed with you showing up at
4:30AM. Make another list for businesses open late and do the same
thing.


Do this for only 2 or 3 weeks and I guarantee you results substantially better than cold calling.





Doberman,



GREAT advice!!!

Jul 27, 2005 12:48 am

Shep,


Get a grip, fish or cut bait, go to work....................If you can't prospect go to Edward Jones they have the best training for newbies, if you have tried to prospect and can't or won't then go to a Bank, be happy and live a good life helping people.........  If, you don't want to help people the do us all a favor and get out of the business.........

This is the same advice I gave to Jimbo, the business is not for everyone   Life is too short not to be happy with what you are doing...........go get a life..be happy

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