Mar 20, 2009 8:50 pm
Here's an idea, but I don't have a clue if it'll work.
I've been 'hired' to write a 600 word article for one of this states business mags that targets the "C" crowd '[nameofstate]CEO Times' or some such. It's one of those mags that's full of ads for golf clubs, BMW's, Courvoisier, etc. Most of their articles are contributed by local, but well positioned folk (some justice on the state supremem court, the Man'g partner of E&Y, the local philanthropist, the estate lawyer, that sort of thing). Kinda like those in-flight mags we used to get -- pretty but nothing controversial.,
You get to include your pic and a 75 word bio though. Other than cool re-prints for later distribution, does anybody think this will generate any potential client(s) interest?
Or how to lever the exposure?