I am just curious about what has been working for everyone during the Summer. I have generated 80% of my business through cold calling but I have noticed a significant increase in dials per contacts/leads/appointments/sales during the summer months. Anyone else having success cold calling lately, and if so, any pointers?
I have also been hitting the golf course for chairty tournamanets and single rounds. I have had some success from this but nothing to thrive off of. Any stories of success, failures, etc? Thanks in advance for any posts, unless of course they mean-natured.
I just proof read my post, and wasn't as clear as I thought. I am having less success cold calling and not more success during the summer months which has led me to seek out alternative ways of prosepcting.
I have been trying to email all golf partners with "thanks for the round" follow-up.
Then, doing a regular educational lunch at the club and inviting these, along with clients (bring a friend) and other prospects (golfers and small business people). Doing emails with extra attention to compliance.
This gives face time with clients and natural market prospects, regular email contact, and generates a little buzz.