Cold Call Goal -- Dials/Contacts

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Dec 23, 2009 10:43 am

Just out of curiosity, would I be better served trying to make x amount of dials per day, or make x amount of contacts per day.  Obviously making contacts is the most important thing but should I say I'm not going to stop until I hit 40 contacts per day or 200 dials per day or both, or whatever comes first.  Also, one of the other threads had it broken down around $300 per dial, what about per contact?  And do you think 40 contacts is enough to average daily, I've heard 30, 40, 50...

Dec 23, 2009 10:50 am

Dials vs Contacts...the epic dilema..

 
Dials: Something you can control
Contacts: Something you can't control(directly)
 
Dials: Contacts will come with the dials
Contacts: Dials will come to make contacts.
 
I think they are one in the same. I use to think just do the dials but as you say, if I dial 200 people and get nothing then wasn't really worth it.
 
So focus on consistency of either. FInd out on average how many dials it takes to get 40 contacts, then that can be your dial goal(3 month averages)
Dec 23, 2009 3:45 pm

If you are good at cold calling, is 300 per dial accurate?  And should I be shooting for 30, 40 or 50 contacts per day?

Dec 25, 2009 1:35 pm

tracking dials is important because it tracks your work ethic.  I used to think you can't control your contacts, i think that is wrong.  I recently went to a sales seminar and got really pumped up.  The next few days i had a good number of contacts and dials.  Not a coincidence.  I called standing up.  I think when you stand up and talk you sound better and will be able to get your pitch out more often.

If you are on your game and in a good mood with a good attitude your contacts will increase.

Dec 25, 2009 4:05 pm
NewRep17:

If you are good at cold calling, is 300 per dial accurate?  And should I be shooting for 30, 40 or 50 contacts per day?

 
$300 a dial???? LOL, not me unfortunately. My goal was 40 contacts a day calling residential. A contact = any words spoken to a person. Harder than one may think. Obviously it's simple if calling businesses.
 
Each dial = $8 for me. I'm 2 1/2 years in production and of the 78 that started in my class there are 14 left. I have the highest production in the class that is around 258% above the average so I think it would be fair to say these are pretty good numbers.
 
At first I had no schedule beyond beginning to dial at 8 am. I would either keep dialing until 8 pm or get my 40 contacts and go home. This resulted in over 25,000 dials in my fist year.
 
My stats were;
 
367 dials = 40 contacts = 14 people that I would consider a decent lead.
 
Of those 14 one will become a 'customer' after 9 contacts.
 
Probably one of five will become what I consider a 'client'
 
$300 per dial????????? I wish!!
 
Good luck.
Dec 25, 2009 10:28 pm
NewRep17:

If you are good at cold calling, is 300 per dial accurate?  And should I be shooting for 30, 40 or 50 contacts per day?

 
That was just based on what he said about bringing in $7MM in AUM with 150 calls/3/4days... So I was using his numbers...
Dec 26, 2009 12:53 am
chief123:
NewRep17:

If you are good at cold calling, is 300 per dial accurate? And should I be shooting for 30, 40 or 50 contacts per day?


That was just based on what he said about bringing in $7MM in AUM with 150 calls/3/4days... So I was using his numbers...

so you are talking about bringing in $300 per dial. Not $300 in production per dial.

Dec 26, 2009 3:25 pm

I'm talking new gross dollars brought in via cold calling divided by the number of calls made...

Dec 27, 2009 2:19 am

ok, so miscommunication. 95% of the posters on the board are breaking it down to actual dollars in your pocket per dial. =) or production.

Dec 28, 2009 8:50 am

Disqualifying

 
Contact = Talking to the person you were trying to reach. Even if it's just hello-click-dialtone, it counts as a contact if it was the person whose name is on the lead source in front of you.
 
When I started out i went for 30 contacts per day, then upped it to fifty. Out of that fifty i wanted to gey my closing question to 30. When the closing question was asking them to buy a live bond it equated to asking 30 people to buy something.
 
Dials ranged from 200 to 400 per day.
 
The numbers never change. I want five leads per day.