Best Cold Calling low key offer?

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Feb 17, 2010 4:51 pm

We have a report that has 5 ideas over 6% tax free ; would you like a copy (emailed?)

or

We have a workshop next week at xyz restaurant called " succeeding in trying times"
Can we send you an invite ?

or

Other suggestions.

Every business on the internet tries to lure you in with a "free report" offer to capture your email and then you get to enjoy weekly emails from them... Should we be doing the same thing and just building a huge drip list?

Thoughts from the elders?

Feb 17, 2010 5:11 pm

Out of your 3 ideas, I like idea #2 the best. The reason why is, our clients and potential clients are looking for someone who care about their needs. If someone can show that they are trying to help the community, by "educating" individuals, to help nagivate through these tough times, then you will have clients for life. I know this as fact, because I give "Free" educational finance classes twice a month. My classes will cover debt, credit scores, balancing check books, investing, retirement, etc. The classes I hold are growing in number EVERY time, and I have received A LOT OF BUSINESS from just volunteering my education and "time."



Giving back to the community, does go a long way!

Feb 17, 2010 6:05 pm
dashover:

We have a report that has 5 ideas over 6% tax free ; would you like a copy (emailed?)

or

We have a workshop next week at xyz restaurant called " succeeding in trying times"
Can we send you an invite ?

or

Other suggestions.

Every business on the internet tries to lure you in with a "free report" offer to capture your email and then you get to enjoy weekly emails from them... Should we be doing the same thing and just building a huge drip list?

Thoughts from the elders?


No..
 
I think you will attract "info hounds"...
 
I think your first line is good though...
 
So is your second, except I would just change to "we are having a community event where we are going to talk about how to make sense of your investments in these trying times."