3 minute pitch
I am looking for a quick pitch to explain what we do in a networking situation that doesn’t come of to cheesy. Any ideas?
I’m in the investment business- I manage money for people.
StokMy job is to increase clients income and decrease clients taxes
Squash, what is it that you do?
You might want to pick up a book called, Book Yourself Solid. Not sure of the author.
I have seen advisors give their elevator speech using this guy's method, and it worked very well. If I remember correctly, he first started by asking a question. "You know those people that are near retirement and not sure how to make the transition? I help them by yada yada yada". There is more to it, but I'll have to look in the book again to see how he says it.I manage eleventy kabillion dollars for my clients. Why aren’t you a client?
Squash, what is it that you do?
You get my vote for #1.I work with a select group of successful business owners and families in (your city here)
I have found that 90% (making up numbers here) of people, when it comes down to it, are really interested in retirement planning - whether it be accumulation, retirement planning, or distribution phase - even if they can’t articulate it that way. Even for wealthy business owners, “succession” planning is really retirement planning. So I adapt my elevator speach for the prospect, but it usually revolves around retirement planning. “I help people with retirement planning issues, whether it’s their 401K, accumulation of wealth, or creating enough income for their retirement.” Since most of us are not working with the UHNW folks with highly complex issues, this covers the majority of those we come in contact with. And people can relate to “retirement planning.”
“I help people retire and stay retired.”
“I help people invest for their retirement needs as well as mitigate their tax exposure so that they can leave a legacy for their loved ones.”
I help people make money.
Just be like this guy.
I help people retire earlier with more money, and great peace of mind.
I hunt people for rich guys.
I’m an investment advisor, my focus is on helping people plan for and live in retirement.
I help people define, plan for, and most importantly to achieve their financial goals.
What I do for a living is put people in A share American Funds based on track record for a 3% rip, then at the first sign of client panic I sell them out and place them in 20 year corporate bonds for a 2% rip, once the market rebounds and they want back in I place them in managed money for a yearly 1.5% rip. What firm am I ?
Starting out better to be specific. ‘I’ll help you roll your 401k.’ … ‘I open IRAs.’ … ‘I sell life insurance.’ … ‘I sell tax free investments.’
Followed by a question. 'How is your 401k doing?' ... 'Have you done your IRA for 2008 yet?' ... 'Have you reviewed your coverage in the past year?' Most people are not walking around looking for a financial advisor to do big picture things. But if you can solve an immediate problem you can move them in that direction.yeah “I sell Life Ins”-----that’ll work!
thanks for asking mr prospect… lately I have been drinking way too much and huddling under my desk in the fetal position… but when I’m not doing either one of those activities I suffer from intense call reluctance and question my chosen profession…
Help ensure you money doesn't run out untill the backhoe operator bushes the dirt over the second grave...
Chuck,
OMG that is funny... I pissed in my pants laughing...I am using that for the rest of the year..! Thanks making my month...Where do you buy that jacket??Just be like this guy.
"I slowly grow addicted to mild pain medications while treating chronic migraine headaches I incur from staring at the dull glow of a Tablet PC while never leaving my house to study for the General Securities Representative Examination. I am a Financial Advisor Trainee."
That usually piques their interest.Who talks to prospects for 3 minutes? A conversation that long is reserved for clients only.
You are assuming that the individual making the pitch has clients!
Since I've been reading forums and most of your (Squash1) replies have looked a little like this when anyone asks a question in the NEWBIE section so here you go.......... ROOGLE
It's difficult to post from my office because it's like the CIA where we can't scratch our sack without getting a computer virus warning of something being blocked.
Sorry Squash1, I couldn't help myself.No big deal… that was over a year ago… Are you at a wire?(i am assuming by your screen name you are)
I make sure my clients can eat steak and avoid working at WalMart when they retire.
It does. My only variation, "I sell life insurance, but I do a heck of a lot more as well." Which many times invites, "what else do you do?" or a specific question/comment about life insurance. How you answer the "what else do you do?" question depends on who you are speaking with. My most common variations: "I help people save more money. Most people would like to save more money, but need help figuring out where they can find the money or how to save more efficiently." "I help people save more money and reduce their tax bill. For example, this year the Roth conversion rules are presenting a unique opportunity."yeah “I sell Life Ins”-----that’ll work!
" I’m way overqualified to be doing this work, but I’m good at it and I have a nice life.
My clients get state-of-the art asset management and experienced, comprehensive financial advice. We position assets for the long term, using indexes and sophisticated but simple strategies. You might find someone who is cheaper or more efficient, but I doubt it. This is about trust, and personal service. We're proactive in thinking about the market and your account, and you can call me. Best case, we'll be working together for a long, long time. I've had a lot of adventures in my life, and don't plan to retire early - I'm just like you probably are, I enjoy a balanced life and I don't think you ever "get there". It's a journey. If you just want some information, I'll ask my assistant to send it out. You need to get me your statement if you want an investment proposal - we could go over that at a nice lunch place or my office if you want to check that out. Better yet, why don't youi fax over a copy now and I'll be better prepared to help you understand where you stand? The minimum is fifty thousand, there are breaks in the fee at one hundred thousand, two fifty, and one millioin. I try to be fair to everyone, obviously I have to be careful with my time and work with folks who are a good fit, since I mainly work by referral only, I try to help a lot of different folks - multimillionaires, and people like you and I - I shouldn't assume you're not extremely wealthy. Maybe you just want to replace one of your weak advisors. Where's a nice place for lunch near your office?I help people make money when the markets go up, but most importantly, I help protect them when the markets go down…
I'm a commishioned salesman ; who else do you know I can help?
"Sign here, press hard because you are making 3 copies."
I give away 60% of my earnings to my corporate master!
[quote=Fud Box]
"I slowly grow addicted to mild pain medications while treating chronic migraine headaches I incur from staring at the dull glow of a Tablet PC while never leaving my house to study for the General Securities Representative Examination. I am a Financial Advisor Trainee."
That usually piques their interest.[/quote]
I tell them I'm a stripper.
That gets their attention too!
[quote=Milyunair]" I’m way overqualified to be doing this work, but I’m good at it and I have a nice life.
My clients get state-of-the art asset management and experienced, comprehensive financial advice. We position assets for the long term, using indexes and sophisticated but simple strategies. You might find someone who is cheaper or more efficient, but I doubt it. This is about trust, and personal service. We're proactive in thinking about the market and your account, and you can call me. Best case, we'll be working together for a long, long time. I've had a lot of adventures in my life, and don't plan to retire early - I'm just like you probably are, I enjoy a balanced life and I don't think you ever "get there". It's a journey. If you just want some information, I'll ask my assistant to send it out. You need to get me your statement if you want an investment proposal - we could go over that at a nice lunch place or my office if you want to check that out. Better yet, why don't youi fax over a copy now and I'll be better prepared to help you understand where you stand? The minimum is fifty thousand, there are breaks in the fee at one hundred thousand, two fifty, and one millioin. I try to be fair to everyone, obviously I have to be careful with my time and work with folks who are a good fit, since I mainly work by referral only, I try to help a lot of different folks - multimillionaires, and people like you and I - I shouldn't assume you're not extremely wealthy. Maybe you just want to replace one of your weak advisors. Where's a nice place for lunch near your office?[/quote]no hablo inglés
" I’m way overqualified to be doing this work, …DIV>
LOL… "I’m overqualified? Now THAT is too funny.
Amber
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