Where the (Big) Money Is

What is the typical affluent investor doing with his money in this down market? A recent study from Chicago-based Spectrem Group attempted to answer that question with a survey targeting investors with more than $500,000 in investable assets. The results? Alternative investments are out of favor while more tangible assets, such as real estate and cash equivalents, are How would you invest $100,000

What is the typical affluent investor doing with his money in this down market? A recent study from Chicago-based Spectrem Group attempted to answer that question with a survey targeting investors with more than $500,000 in investable assets. The results? Alternative investments are out of favor while more tangible assets, such as real estate and cash equivalents, are “in.”

“How would you invest $100,000 today?”
25% Stocks
18% Real Estate
18% Cash equivalents (MMDAs, CDs)
15% Bonds
11% Stock or balanced mutual funds
8% Other
4% Bond mutual funds
1% Alternative investments
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